The Well HQ: science-backed, lived experience, proven impact
Research + lived experience
World-class science, paired with the voices of women who've been there.
Science made simple
Practical knowledge, conversation prompts and frameworks you can start using immediately.
Inclusive by default
Whether you coach U12s, masters athletes or a Tuesday spin class — you'll find your players in here.
CPD that counts
10 CPD points per course, mapped to the CIMSPA Girls & Women's Standard.
The founders
Baz Moffat
CEO
Former Team GB rower, international women's health & performance coach, and pelvic health specialist — a leading voice in the women's health movement.
Dr Emma Ross
Chief Scientific Officer
Former Head of Physiology at the English Institute of Sport. Established the pioneering SmartHER female athlete programme. 30+ scientific papers published.
Dr Bella Smith
Chief Medical Officer
20+ years as an NHS doctor and women's health specialist, focused on menopause, reproductive and sexual health, and well-being through movement and nutrition.
Our CPD courses
A female-centric approach for every life stage
Three standalone courses, each focused on a key life stage. Pick the ones your athletes or clients need most - or grab the lot.
The Female Body
Women's needs aren't the same as men's. Learn how to set up sessions, kit choices and conversations so the women you coach can train and perform at their best.
Where is the button to award this course a 6th star?? Simply transformational from start to finish.
Puberty Edition
65% of girls quit sport by the end of puberty. Built for grassroots coaches, PE teachers and parents who want to keep them in the game — with conversation skills, safeguarding and the science of growing girls.
The modules are presented well and full of information I can use immediately when coaching girls.
Menopause Edition
Menopause is inevitable, and exercise is essential. For PTs, group-fitness instructors and coaches working with midlife women — manage symptoms, build strength and stay active for life.
Thoroughly enjoyed it. I'm perimenopausal myself — now I can help others through it too.
On-demand learning
Each course features...
12 hours of online learning
Downloadable infographics
12-months access
Mapped to CIMSPA Girls & Women's Standard
Practical / instructional videos
Certificate + 10 CPD points per course
A look inside
What the courses look like
Inside the course
The Female Body
Inside the course
Puberty Edition
Inside the course
Menopause Edition
Inside the course
The Female Body
Inside the course
Puberty Edition
Inside the course
Menopause Edition
Swipe to see all three →
Sales close on Tue 5 May, 9am
Build your bundle
Tick the courses you want and secure the offer before sales close on Tuesday 5 May, 9am.
Tip: tick all three for the full curriculum and save £59.40
Let's move on from good intentions to impactful action
Questions before you check out? Drop us a line — we'll come back before Monday morning, promise. And, if we don't, we'll honour the offer!